Your marketing strategy is not complete without the development of a customer avatar. Knowing who an ideal member of your audience might be, as well as where to reach him or her and with what messaging, is incredibly important to know. Why? It helps to ensure that […]
Read more →When it comes to healthcare branding basics, what comes to mind for you? They say it only takes 7 seconds to make your first impression. So, when it comes to your online presence and branding for your health or wellness practice, what kind of first impression does […]
Read more →How do you decide where to start marketing your small business when the list of medical marketing ideas are endless but your budget isn’t? If your small business, health or wellness practice is looking for medical marketing ideas to match your budget, here are five medical marketing […]
Read more →One fact is here to stay. Any healthcare practice looking for long term business success will do well to implement healthcare marketing trends and practices to set a solid foundation for their business operations and future success. The healthcare landscape has evolved over recent years, mostly due […]
Read more →A Forbes article published recently says concierge medical services are “booming”. Many other sources also predict that the future of concierge medicine includes it becoming more and more commonplace in larger hospital systems. While some patients see it as out of their budget and expensive, other patients […]
Read more →9 Things Your Patients Wish You Knew About Them As we have mentioned before in previous blogs, and as you may have already experienced yourself, the world of healthcare is changing. As a healthcare practitioner, you may have already seen and been feeling the effects of this. […]
Read more →3 Questions To Ask To Help Manage Your Healthcare Brand If you work in healthcare, you surely know it. But, whether or not you have a healthcare brand might not be as easy to determine. Let us share a little secret with you — you do! In […]
Read more →Healthcare Business Trends For 2018 What healthcare business trends are coming up in 2018 and how will they affect your practice? If you are considering revamping a few things to accommodate patient preferences — because they are changing — it wouldn’t be a bad idea to do […]
Read more →If you are a physician or healthcare provider, chances are that building your brand has taken a backseat to patient care — as it should. However, with the rise of consumerism in healthcare, you may want to reconsider your brand strategy as we usher in the new […]
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