Some people say, “it’s not about what you know, it’s about who you know”. In business, that rings true in many situations. Often times, if you remember the great relationship that you have with someone, you’ll choose to connect with them again and again purely because of the trust in that relationship.
The importance of building business relationships is something that constantly recurs in the development of businesses and careers. Whether it’s that next step in your career, or a job change, or a stellar collaboration, having that contact is a treasured opportunity.
Here are four ways you can easily build solid business relationships, and keep them.
Networking
Building these relationships through networking events is much easier than you may think. Although networking events may seem daunting, these kinds of events are a gold mine for connection opportunities, because everyone there is there for the same reason. Perk yourself up, dress in business professional attire, and bring copies of your business card. Remember that not only are you representing your work, but yourself to others that could connect with you on many levels other than for work purposes.
Club and Association Memberships
Being a member of a club or organization definitely has its perks. Having an entire community of people with a similar commonality is a game-changer when it comes to being able to engage in small-talk, as well as make new connections. Whether it be an alma mater alumni organization, or a club through work for those interested in public speaking, when you arrive at a common ground with another, it immediately creates space for a friendship bond. If you’re at a professional organization’s event or meeting, you’ll most likely find professionals that are looking for business relationships as well. Take a look at the clubs and organizations that suit your interests in your area, and join.
Conferences and Events
Similar to organizations and clubs, conferences and events are a great place to meet new business relationships. At conferences, the opportunity grows from local connections to national and even international opportunities to connect. With so many people attending conferences from all around the world, it’s a prime time to build those connections at larger events like that. Whether a conference, a retreat, a seminar, or development session, take the time that you’re given to spend with new people and have meaningful, authentic conversations.
Social Media
Yes, social media! Social media platforms are a great place to begin business relationships. Platforms such as Twitter and LinkedIn allow you to make unique connections with those online, and can develop into lasting relationships. The power of social media as an online network provides you the opportunity to connect with those around the globe, and in a faster fashion then trying to connect with the same amount of people in person. On platforms like Twitter and LinkedIn, you can not only discover new connections, but can also nurture connections you’ve made as well. Not to mention, having a strong social profile on many platforms can boost the kinds of connections that you continue to develop.
With these four ways to develop business relationships, you will begin to make authentic connections and establish lasting partnerships that can propel you to the next level in your career, business development, and professional network. For more tips on professional development, see what the experts of Connections have to say!
