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3 Marketing Trends To Watch In 2019

As 2019 continues to progress, it will be interesting to see what marketing trends appear and also which ones continue to dominate. Experts predict that the prevalence of AI will continue to grow, while at the same time are quick to note the stability of content marketing. While most small

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How A Small Business Can Succeed On Facebook In 2019

As a small business owner you may have felt the frustration of the constantly changing landscape of one social media platform over the last year: Facebook. If you are noticing that what used to work, no longer does, you are not alone. With organic reach constantly declining for small businesses

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How A SWOT Analysis Can Help You In The New Year

A SWOT analysis can help to give your business a new direction in the new year. Completing one can help you to create a new strategy and plan of action for any aspect of your business, be it marketing or other. The acronym SWOT stands for strengths, weaknesses, opportunities and

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Why Your Healthcare Branding Matters

When it comes to healthcare branding for your business, the same is true here as in life in general. Your first impression is made in two seconds or less. That means that your customer, potential patient or client is absorbing all that they are exposed to about your business, and

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How To Leverage Professional Networking Online

Looking for ways to make the most of either your online or face-to-face professional networking options for your small business? Connecting in person is always best and that is why we offer relationship marketing services for your small business, health or wellness practice. However for those times when networking face-to-face

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The 4Ps Of Marketing

When creating a marketing plan for your business, have you considered the 4Ps of marketing? These are: product (or service), price, promotion, and place. Look at the 4Ps as if they were a framework for marketing success for your business. This is a framework for influencing your target audience to

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